By: Giulietta Mohr
Agree. This this something that can’t be said often enough. SEO is about really good and thorough marketing which goes far beyond keywords and meta-tagging.
View ArticleBy: Rob Burns
Thank you! I often find people fixated on just one part of their online marketing as the holy grail for their business. I always steer the focus back to CPA or Cost per Acquisition. I tell them “Let’s...
View ArticleBy: Byron Fernandez
Enjoyed this Lee, and look forward to reading your book. Rather than arguing over perception, more people need to tackle the true problems they face, in real-time. Among them is continually trying to...
View ArticleBy: ToniAtkinson
Perfect, perfect post!! I am so tired of all the black and white swings from “seo is dead” to “the new seo” that as soon as I saw your post- I cheered YEAH! Great way to combine everything into one...
View ArticleBy: Tad Chef
Sorry Lee, I’m with Webster here: http://www.merriam-webster.com/dictionary/marketing a : the act or process of selling or purchasing in a market b : the process or technique of promoting, selling, and...
View ArticleBy: Manjari Patrikar
Very Informative ,You are really Master. Thanks for giving us such a wonderful information http://www.alphasandesh.com/
View ArticleBy: leeodden
Tad, I think that’s misdirection from the point of the article which is that SEO is both adaptable and marketing focused. Otherwise, it’s irrelevant.
View ArticleBy: leeodden
Excellent points Rob and I agree that testing and measurement (ongoing) is essential to find the answer for any particular company and market.
View ArticleBy: leeodden
It was a pleasure to meet you in Barcelona Cristina. I’m glad you liked the presentation. Ouali and his team did a great job.
View ArticleBy: aaroneden
Hi Lee, been very busy shifting my target market to real estate pros’ that I totally missed your book. I’ll check it out soon. By the way, I wonder if there’s already a term to describe this hybrid...
View ArticleBy: leeodden
To me the hybrid term is “marketing” or maybe “marketing optimization”. Something that transcendes specific channels and focuses more on the ongoing effort for brands to connected with customers for...
View ArticleBy: aaroneden
Thanks Lee– love the term ‘marketing optimization’ as the word ‘engagement’ is now competing with the word ‘innovation’ — both are overused, abused.. Congratz to your book and more power!
View ArticleBy: Ozio Media
Online content has evolved a lot in recent years. Where a page that had once been built for the crawlers, than for human visitors, may have worked in the past, now web surfers are looking for more...
View ArticleBy: sallazzar
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View ArticleBy: Jane
When you say it not seo more, i think it means we should concentrate more of social networking and social media sites instead of making backlinks for sites. Its a good solution and more effective for...
View ArticleBy: website optimization
I am agree with you Susan.This article change my view on SEO and marketing.Thanks Lee for this great post.
View ArticleBy: website optimization
Hi Mr. Grace, I really appreciate your comment. Actually SEO is a part of a successful marketing.
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